Exhibitions & Trade Shows
When designing your exhibition display, it is essential to brand your available space to reflect your
business and make yourselves instantly recognisable. A good promotional exhibition display will catch
the eye of potential customers within seconds, and good strategically placed signage helps this to
For businesses that frequently exhibit at trade shows and conferences, portable, durable and easily
set-up promotional displays and signage is a must. And to be remembered for all the right reasons,
you'll want to trust in high quality exhibition display, avoiding those embarassing let-downs from
inferior products. Alplas products can give you that confidence.
Placing leaflets, brochures and business cards in a prominent area, either on your table or as a floor
standing literature dispenser for busy visitors to pick up as they pass, will ensure that your business
won’t be forgotten when they leave the event. With so much to see, not all visitors have the time to
stop for a conversation but making it easy for them to quickly take with them the information they need
will allow them the opportunity to get in touch at a later more convenient time so that you don’t miss
out on any potential business.
Clear display spheres can hold anything you like. From free sweets to free stickers, everybody loves
collecting freebies at events. Unique exhibition giveaways can encourage footfall to your stand, giving
you opportunity to initiate face-to-face communication with potential customers or clients who may
otherwise have passed you. Branding these items is also an excellent opportunity to remind your visitors
once they have already left the show.
Exhibitions, trade shows and conferences are a valuable opportunity to conduct market research. With the
help of our suggestion boxes, you can collect feedback, surveys, competition entries or even just
business cards for “take a card, leave a card” systems.
Use your signage to display your one-off special promotions to create a sense of urgency and highlight
any exclusive deals you may have available on the day.